WHAMISA

The problem:
Skincare lovers want deep hydration without harsh ingredients, but don’t always trust that natural products can actually deliver results.

​Drive awareness and conversion of Whamisa’s organic skincare solution by showcasing the organic toner and hydrogel mask as a powerful duo that nourishes the skin from first cleanse to deep hydration.

The target: 

• Skincare enthusiasts (20–45)
• Eco-conscious consumers who prefer organic and sustainably sourced products
• People seeking hydration, radiance, and healthy skin barrier support
• Interests: clean beauty, K-beauty, natural ingredients

The task:
Get skincare-conscious consumers
To discover and purchase Whamisa’s Organic Flowers Toner Deep Rich and Hydrogel Mask
By demonstrating instant glow, deep moisture, and the benefits of organic fermented botanicals

The deliverables: 
Formats

• Instagram Reels / TikTok (15–30s)
• Instagram Feed (static + carousel)

Platform Focus

• TikTok
• Instagram Reels
• Instagram / Facebook Feed

(Vertical, mobile-first, sound-on)

​fermented botanical formulas designed to hydrate, soothe, and bring out natural glow, making them essential in daily skincare rituals.

WELLNEUM